Founded: 2012
Projects to date: 624
New year’s resolution: 1080p

A DECADE OF SERIOUS EXCELLENCE

With over a decade of trusted expertise in branding, strategy, and design, Serious Studio® works with forward-thinking brands, pioneering creativity and pushing brands beyond the ordinary. 

Our vision is to co-create a world made better through design. The essence of our creative work is defined by our ambition to raise standards and improve the human condition. 

We exist to create brands that Make Sense & Look Good®. 

BELIEFS

① Boring is the enemy
② Defy the present, Create the future
③ Serious play makes Serious work
④ Make Sense & Look Good®

PROCESS

① Discovery: Serious Brand Therapy™ 💆
② Design: Brand Systems; Brand Clarity ✨
③ Delivery: Bringing it all to life ⚡️

SERVICES

Brand Identity, Strategy, Naming, Design, Fun stuff.


HUMANS

Denise Borja DESIGNER 
Dani Celones HR
Amanda Cruz BD
Deane Miguel-Cruz ECD
Lester Lim Cruz CFO
Macy Escay DESIGNER
Paolo Geronimo CD


HUMANS

Denise Borja DESIGNER 
Dani Celones HR
Deane Cruz ECD
Lester Cruz CFO
Macy Escay DESIGNER
Paolo Geronimo CD


HUMANS

Denise Borja DESIGNER 
Dani Celones HR
Deane Miguel-Cruz ECD
Lester Cruz CFO
Macy Escay DESIGNER
Paolo Geronimo CD
Mayee Gonzales GM
Liana Lopez BUS. DEV.
Ella Rivera STRATEGIST
Sara Rivera STRATEGIST
Stella Santos DESIGNER


HUMANS

Denise Borja DESIGNER 
Dani Celones HR
Deane Miguel-Cruz ECD
Lester Cruz CFO
Macy Escay DESIGNER
Paolo Geronimo CD


HUMANS

Denise Borja DESIGNER 
Dani Celones HR
Deane Miguel-Cruz ECD
Lester Cruz CFO
Macy Escay DESIGNER
Paolo Geronimo CD


 

Mayee Gonzales GM
Alfonso Miguel MGT
Ella Rivera STRATEGIST
Sara Rivera STRATEGIST
Cloe Sison DESIGNER
Stella Santos DESIGNER
Valerie Torre STRATEGIST


 

Mayee Gonzales GM
Liana Lopez BUS. DEV.
Ella Rivera STRATEGIST
Sara Rivera STRATEGIST
Stella Santos DESIGNER

 

Mayee Gonzales GM
Liana Lopez BUS. DEV.
Ella Rivera STRATEGIST
Sara Rivera STRATEGIST
Stella Santos DESIGNER

Mayee Gonzales GM
Liana Lopez BUS. DEV.
Ella Rivera STRATEGIST
Sara Rivera STRATEGIST
Stella Santos DESIGNER

Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time. Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time. Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time. Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time.

© 2023