Easy, Tiger is a quick-service restaurant that serves authentic Thai food with flavors that will knock you out. The brand itself is a visual feast, immediately bringing you the buzzing streets of Bangkok with its unique charm and authentic flavors. It's affordable Thai food made for everyone to enjoy—all day, every day.
Thai is a cuisine full of mouthwatering flavors and aromas, which is exactly how we came up with the name "Easy, Tiger"—urging you to take it easy because you're sure to beg for seconds. While Thai food is loved by many, it may seem a little exotic to your first-time diner. This was a challenge we had to overcome. How do we make Thai food exciting and welcoming to a market that has never tried it before?
“For years I've pictured a food concept in my mind that was exactly like Easy, Tiger but I never had the means nor the vision to make it happen. Serious Studio practically gave life, soul, and character to a brand I could only dream of.” — Al Purugganan