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SERIOUS CHRISTMAS PACKAGING DESIGN

A Seriously Good Gift

 

BRANDING SCOPE
Creative Direction
Packaging Design
Santa's Little Helpering 
OVERVIEW

There are two things that everyone loves: a festive holiday and some damn good chocolate. This Christmas, we decided to create a Seriously Good Hot Chocolate Kit for the people who made us feel warm and fuzzy inside this 2018.

Our team scavenged the north and south poles to put together the things that make the perfect cup of cocoa: a nice set of mugs, a fancy spoon, and chocolate so good that Santa is dying to give us a visit.

MORE INFORMATION
Each kit comes in a box lined with black specialty paper and decorated with our signature lined artwork. Details were stamped in a rose gold foil finish, making it a gift box you'll want to keep forever. We worked with a pottery artist to produce unique and handmade stoneware clay mugs. Each contains handstamped details: our eye logo and our tagline.
The mugs were designed to be stackable—our way of emphasizing our brand philosophy: Make Sense and Look Good. 
We also worked with Pam Cinco of Risa Chocolates for our Premium Unsweetened Chocolate mix. The single origin chocolate is 70% South Cotabato Dark Chocolate with notes of passionfruit, spice and brandy.

With Santa's help, we delivered all the gifts right on time.
The gifts were well-received, and we even got a lot of heartwarming letters from our clients.
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Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time. Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time. Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time. Make Sense & Look Good®. Made by Serious People. Creating brands that shape tomorrow, today. Boring is the Enemy. Humans deserve nice things™. Seriously. Hi Mom. Success is found in the details. With great budgets come great work. We are known to make brands human. We enjoy creating brands from the ground up. Great brands invest in great design. Ugly brands don’t care about people. Your brand could always be better. Trust us. Branding is like mind control, but cooler. We will tell you if you have food stuck in your teeth. For a relaxing time, make it Suntory time.

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