HOTEL COVO


Your gathering place


on the coast.

HOTEL COVO:
YOUR GATHERING PLACE ON THE COAST.

OVERVIEW

One of the 3 B&Bs in the Ayala group's newly eco-masterplanned Lio Estate in El Nido, Hotel Covo is the destination of the tanned, sunkissed, and unapologetically adventurous. With amenities that enable the fearless spirit of youth, Covo is the choice of accommodation for those who seek a trip that is off the beaten path.

WHAT WE DID

Brand Identity 
Brand Strategy 
Brand Naming
Copywriting
Website Design

Hotel Covo Cover

We wanted to create a place that bridges the adventures that lie in the sea with the spirit that flickers in the youthful—where adventures begin and end, where sandy slippers are docked as adventurers wait to pick up where they left off.

Key to creating the ideal getaway for the modern adventurer was understanding the needs of this particular market. This involved envisioning the Hotel Covo character—a spunky and fun sea-loving traveller—to guide the development of the B&B.

A persona that is always looking for its next adventure, the Hotel Covo character also inspired the fresh and vibrant design direction for the brand. The logo, an island oasis, features elements of the sun, sand, and sea that come together in a clean and modern icon designed to attract the fun and fearless traveller. We decided on a bold sans serif for the logo's typeface, made even friendlier with its outlined and rounded curves.
 

Stationery and Coasters

While working on the environment design of the space, we were inspired by the bustling streets of Thailand. A little messy and offbeat, but never without character. The restaurant's interiors were designed by Dee See.

P1710206
Covo Posters
Key Card Gif
Coasters
COME SEE THE SAND AND THE SEA

LEARN MORE ABOUT HOTEL COVO AND BOOK A ROOM ONLINE THROUGH THE HOTEL COVO WEBSITE OR ON BOOKING SITES SUCH AS BOOKING.COM AND AGODA.

WORK WITH SERIOUS

We build brands that Make Sense & Look Good™.

STUDIO

Visits by appointment.
M-F / 10:04AM - 6:09PM GMT+8
[email protected]
+63 917 891 9123